How To Repurpose Your eBook Into An Information Product
When I first started making money online two years ago, I was in the midst of completing an eBook on how to write an eBook. I kept adding to it, including information on article writing and marketing, blogging, and short reports. Then I realized that people also needed to know some basic technology before they could market and sell their eBook online, so I added that information as well.
Before I could complete this eBook, I began holding teleseminars regularly. I began to teach my listeners what I was writing about in the eBook, and soon after created my first info product - a teleseminar course with study guides. It was a four week course, and people were eager to sign up.
Soon after I created another course on writing and marketing an eBook successfully. I was still selling my first course, so I now had two ways to make money online. What I really liked about the first course was that people were purchasing it while I slept, and enjoyed it as a home study course as much as they had online. As long as you keep the information current, you will be able to sell the course for years to come. If there are changes over time, you can simply add the updated information and make sure everyone who has purchased your product in the past has access to it.
I have now continued to use that original eBook, along with additional information on social networking sites like Twitter, Facebook, and LinkedIn, to create new courses for people to take. each course is unique, so that someone involved in one course will also want to take another one from me in the future. Take a look at the eBook you are writing and see if you can do the same thing with your valuable information.
Stumble it!
November 18th, 2008 at 4:40 pm
Nice to know that it all starts with teleseminars which can be repurposed into many things. Thanks for your free weekly teleseminar.