Archive for the 'Sell Your Ebook' Category
Thursday, July 31st, 2008
If you are writing an eBook, you will be interested in selling as many of them as possible once the eBook is completed. You will find out that other people will probably sell more copies of your eBook than you will. The reason for this is that affiliate sales of your eBook will help you to make hundreds, or even thousands, of more sales if you understand how the process works. Once you learn how to find affiliate partners who will promote for you, your online business will take off like never before. These are the 5 T’s to remember when you want to sell your eBook through affiliate sales.
1. Treat your affiliates well. They could just as easily be promoting someone else’s product, so respect them for choosing you and your eBook to promote to their list. Share their enthusiasm by making a connection with them and letting them know each time they make a sale of your eBook or other product.
2. Train your affiliates so that they will have the best possible information when they are telling other people about what you have written. Hold a monthly teleseminar training call to answer their questions and show them what to do. Many people have never been an affiliate and are confused about the various aspects of using an affiliate link. Explain everything in detail, using visual examples, if possible.
3. Tools – provide your affiliates with (more…)
Posted in Affiliates, Internet Marketing, Sell Your Ebook, ebook profits | 1 Comment »
Thursday, July 10th, 2008
Once your eBook or other product is finished, how will you promote it to the world? Writing your own sales copy is the best way to promote your eBook and other information products on the internet. Many people are intimidated by the idea of doing their own copywriting, and do not even know where to begin. I felt the same way when I first started, and now I can easily write a sales letter to sell any of my products and services online. Here is how you can get started with writing your own web sales copy.
- Write as many headlines as you can. Anytime you read something in a magazine or think of something that would make a good headline for what you are promoting, write it down in a notebook that you can access easily. You never know when a good idea will cross your mind.
- Look at other people’s sales copy. If you are on someone’s list and they offer something for sale, take a look at their sales page to get some ideas. Print some of the better ones out so that you can see the flow of writing from the beginning to the end.
- Ask people for testimonials (more…)
Posted in Copywriting, Sell Your Ebook | No Comments »
Saturday, July 5th, 2008
Are you writing an eBook on a topic that people are interested in purchasing? The only way you will know is if you do your research before you finish writing. Many people do not want to spend the time doing their research, and then are disappointed when their eBook does not sell. Here is how to turn your eBook around so that you can make passive income by writing about what you know and love.
- Spend as much time as possible researching the keywords people use when they are searching for information on your topic. If you have difficulty determining which words describe what you are writing about, look for sites that are doing something similar to what you want to do and see which words they are using.
- Make an honest assessment of your topic. Is this information already available for free somewhere else online? If so, you may want to rethink your topic and how you are presenting it.
- Decide if you will need to (more…)
Posted in Keywords, Marketing to Your Niche Audience, Sell Your Ebook, ebook profits | 2 Comments »
Monday, June 30th, 2008
If you intend to complete your eBook in a reasonable amount of time, whether that is seven days or three months, you will need to focus your attention on your writing project. Maintaining this kind of focus is the biggest problem writers encounter, but it does not have to be that way. Here are some ways to get your eBook completed in a timely manner and develop the focus that will help you succeed in all areas of running a business on the internet.
- Write down your exact goal in regards to your eBook. Decide in the beginning whether you will give it away, use it as a lead generator, or set up a web page to sell it online.
- Spend some time researching your topic to make sure there are enough people who are interested in purchasing your information in eBook format to solve their problem. I can’t stress this point enough. You do not want to spend time writing an eBook that no one is interested in purchasing. Continue to go back and do this research as you are writing. If you focus on (more…)
Posted in Ebook Writing, Goal Setting, Internet Marketing, Keywords, Sell Your Ebook | 1 Comment »
Monday, June 16th, 2008
When you are writing an eBook, special or short report, sales letters or web copy, or anything that will be read online, it is best to use san serif fonts. Even though these fonts are more difficult to read, they are still considered to be the most effective online, especially for headlines, captions, and other short lines of text.
The terms serif and san serif come from long along, when typesetting was used to print newspapers and other documents. Serifs are the small lines that appear at the end of letters, numbers, and other characters. The word sand means without, so sans serif typefaces are those fonts that are without these small lines. The most popular serif fonts are Times New Roman, Courier, and Palatino. Popular sans serif fonts include Arial, Tahoma, Verdana, and Geneva.
When I am writing sales letters I like to use 16 point Tahoma for my headlines and 12 point Arial for the remainder of my web copy text. This seems to be more appealing to the readers and have a higher conversion rate for views to sales. Of course, this will continue to be highly debated for years to come, so you will want to do your own testing based on your niche market and type of product or service you are selling.
For eBooks, I like to use a combination of 14 and 16 point font size for titles and sub-titles, and 12 point font size for the body of text. Again, I prefer Tahoma or Verdana for the titles and sub-titles, with Arial as my preference for the text body font. Experiment with your eBook content and see what is easier on the eye. Take a look at other eBooks you have purchased and pay close attention to the fonts used.
Posted in Ebook Writing, Sell Your Ebook | 2 Comments »
Saturday, May 31st, 2008
You will need to market yourself and your eBook if you want to make profit from it. Blogging is the best way to get this accomplished so that people can find your information easily on the internet. If you have abandoned your blog, or are just tired of trying to think of new things to post to your blog, you will want to read on to find out how to make big changes that will make it easier than ever to blog for your business. Here are 7 ways to get back in the blogging habit, and enjoy every minute of it.
- See your blog as the powerful marketing tool that it is. Every time you think of a new idea for your business, or have a conversation with one of your clients, make some notes and turn it into a blog post. Blogging about the content of your eBook will position you as an expert in your field.
- Make a schedule for posting to your blog, as well as for reading other blogs in your niche. Set aside 30 minutes, three times each week, for reading and writing related to your blog.
- Invite your readers to comment on your posts. Blogging is social media, so be social and invite others into the conversation.
- Don’t be afraid to write something controversial (more…)
Posted in Blogging, Position Yourself As An Expert, Sell Your Ebook, ebook profits | No Comments »
Thursday, May 29th, 2008
Being able to write and sell your eBook online has revolutionized the publishing industry. Instead of waiting one to two years to write and publish your work, you can now have an eBook written and ready to sell on the internet in a matter of a few short weeks, or even less, in some cases. However, many writers make the same mistakes over and over, resulting in their eBook not selling like they had hoped that it would. Here are three mistakes people make when writing an eBook or other information product.
- Not doing the research ahead of time to find out how many people are looking for information of your niche topic. It does not matter if you think your idea will make a good eBook or not. What matters is that thousands of other people are searching regularly for your topic. Use Wordtracker or one of the other free keyword search tools to see how many people are looking for the words that describe what you have written about.
- Trying to sell an eBook that tells people what they need instead of what they want. People do not want (more…)
Posted in Internet Marketing, Keywords, Sell Your Ebook, ebook profits | No Comments »
Monday, May 26th, 2008
In the olden days, about five years ago in internet years, individuals did not send press releases on their own behalf. There were unwritten rules about things like that, and no one would have dreamed of breaking the rules. The media - newspapers, magazine, radio stations, and television networks - determined what was news and what was not.
Welcome to the age of New Media. Now you can send your own press releases to announce anything you deem to be of importance. There are both free and paid services that will distribute your press release to sites around the world. The Publicity Hound, Joan Stewart, is considered the foremost expert in showing people how to establish credibilty, enhance their reputation, and position themselves as an expert, both online and off. You can download her free publicity tutorial by visiting this site and get started right away with your own publicity campaign.
Until about a year and a half ago I had never sent a press release and did not have the first notion of how to do it or what it should look like. Thanks to Joan’s material I now send press releases regularly as part of my overall marketing plan for my online business. I also send regular press releases as part of my charitable work with the Rotary Club and other groups here in Santa Clarita, California, where I currently live. I encourage you to learn more and begin reaping the benefits of online publicity for you and your business.
Posted in Publicity, Sell Your Ebook | No Comments »
Sunday, May 25th, 2008
Do you want to write an eBook? It seems like almost everyone you meet has written an eBook or a traditional book of some kind, but what is the reason behind it? You must ask yourself this question before you begin a course or program that will teach you how to do it correctly. Here are the three main reasons that people usually have for wanting to write an eBook.
- One reason for writing an eBook is to gain visibility and credibility in your field. By writing an eBook you will be perceived much differently by others. This can lead to public speaking engagements, job offers, book deals, and other lucrative opportunities.
- You may write an eBook strictly as a lead generator for your business. If you are already established as an author, speaker, coach or other professional, writing an eBook will help you to increase the business you already have.
- The third reason for writing an eBook is to make passive income online for years to come. The majority of people come into my program with this in mind. By finding a niche of hungry prospects that are willing to pay for information they want, you can do extremely well on the internet. Just remember to write your eBook in a way that gives people what they want, not what you think they need.
My eBook Writing And Technology Mastermind course begins on June 18. I still have spaces available and the class is priced to be affordable and accessible to everyone who wants this information. Find out more and sign up now.
Posted in Ebook Writing, Position Yourself As An Expert, Public Speaking, Sell Your Ebook, Working from home, ebook profits | No Comments »
Monday, May 19th, 2008
Writing an eBook is a powerful way to position yourself as an expert, be considered a thought leader in your field, and build your credibility very quickly. This is the reason I offer my eBook Writing and Technology Mastermind course twice a year. Whereas a traditional book may take from one to two years to be available to the world, you can write, publish, and market your eBook in a matter of just a few short months. Here are some reasons why you will want to write an eBook as part of your overall marketing and public relations plan.
- Writing a book of any kind will give people the perception that you are an expert in your field. The perception is that someone who is truly an expert would be sure to write a book about their knowledge and expertise. This will open up doors and opportunities that you would not have even known existed previously.
- Once you write an eBook you join the ranks of authors all over the world. The word author is derived from the word authority, and you will be considered an authority on your topic after writing about it.
- You can sell your eBook online and build a passive income (more…)
Posted in Ebook Writing, Position Yourself As An Expert, Public Speaking, Sell Your Ebook, ebook profits | No Comments »
Friday, May 9th, 2008
The title of your eBook is just as important as a headline for a sales letter. It must grab the attention and curiosity of the reader in order for them to want to find out more. The title must scream out the benefits of what it will do for those you read it. Many people write an eBook and then wonder why it does not sell very well. One look at their title is usually all it takes for someone to see that it must be changed. Do not spend weeks or months preparing your eBook to sell, only to fall down on the job when it comes to choosing a title. Here are 5 tips on how to write an eBook title that will help your eBook sell:
- Begin making a list of titles while you are still writing your eBook. If you have finished writing, just begin writing down titles that come to mind.
- Now, look at the titles you have written, and see if they show a benefit to the reader. For example, if you have written an eBook about home gardening, a benefit might be that the reader will be able to have a beautiful garden without hiring a gardener or spending very much money. A good title might be (more…)
Posted in Sell Your Ebook, ebook profits | No Comments »
Tuesday, May 6th, 2008
Writing an eBook is the fastest and easiest way to get started making money on the internet. Once you know how to write an eBook that sells, you can build an online business that will give you passive income for the rest of your life. Learning the sequence that must be followed will almost guarantee you success on the internet. Do not leave out any of the steps, or the process will not work. Here are the steps to take if you want to write an eBook that will sell, giving you the internet marketing lifestyle you may have been searching for online.
- Find a specific target market in your niche. You can conduct your own market research on your niche topic to see which area appeals to you the most. Think about jobs or experiences you have had, or personal interests you know something about. Anything you are pasionate about will be the very best topic to write your eBook about.
- Do some research to see if they are actively searching for information on the internet. Type in the keywords that you would use on Google or Yahoo! to find more information on this topic.
- See if there are already some products for sale in this niche market. This way you will know if people are willing to pay for this information or not. Look at the top and sides of Google when you do your search. These are the paid ads, also referred to as sponsored ads, that show you how many people are paying to advertise there.
- Find an affiliate (more…)
Posted in Affiliates, Ebook Writing, Internet Marketing, Keywords, Sell Your Ebook, Write about your passion, ebook profits | No Comments »
Monday, May 5th, 2008
Writing and selling an eBook online can become the equivalent of having a vending machine in cyberspace. This will only happen if you follow the necessary steps and systemize the process. Here are some things to think about as you build an online business that will pay off for years to come.
- Do your research first. Find out what information people want and are willing to pay for. Remember that people will pay for what they WANT, not what you think they NEED. You can change this need to a want while you are writing, so that your eBook appeals to a mass audience on the internet.
- Systemize the entire process so that very little human interaction is necessary. Set it up so that people pay online and then receive the eBook as a digital download. Write your eBook using Microsoft Word and then convert it to a PDF (portable document format) using Adobe Acrobat. This will cut down on customer service requests on how to open the file to access your eBook.
- Selling an eBook will bring you ten to twenty times as much profit as (more…)
Posted in Internet Marketing, Sell Your Ebook, Working from home, ebook profits | No Comments »
Saturday, May 3rd, 2008
If you are busy at work writing your eBook, the last thing you may want to take on is more writing. But, by blogging and writing articles, you will be able to leverage your time spent writing so that you can sell your eBook more easily once it is completed.
Determine the keywords that relate to your eBook. Then use these keywords in your blog post titles and the titles of your articles. This will help more people find you when they are searching online for your topic.
Article writing and marketing will also bring many new readers to your blog. You can let these readers know about your eBook when they visit your blog, and encourage them to sign up to receive email updates. This will build your list so that you can begin to market your information and products to them over time.
Over time people will be able to find you in the search engines as they type in the keywords you are using. This is all a part of SEO (search engine optimization) and means that you are using the words and phrases (keywords) that relate to the topic of your eBook in a way that makes your website and blog easier to find. The more people find you based on your keywords, the more likely they are to be interested in purchasing your eBook.
Posted in Article Writing and Marketing, Blogging, Keywords, Search Engine Optimization - SEO, Sell Your Ebook, ebook profits | 1 Comment »
Tuesday, April 29th, 2008
I have just returned from Atlanta, where I attended Big Seminar 11. I will be sharing much of what I learned with all of my students. For now, I would like you to take a look at Audio Generator, an easy to use program that allows you to add audio to your website, blog, landing page, or other page on the web. Adding audio has been proven to increase the time people stay on your page, as well as improve your conversion rates when someone is deciding whether to take you up on your offer.
After you sign up for this audio service, you can then become an affiliate and promote it to others. This will more than cover the cost, which is $29 per month. During the coming weeks I will be teaching you how to use audio to sell more of your eBooks and get more visitors to your blog or website.
Think about sites you have visited that include audio. What was your reaction? Were you more likely to listen to the person’s message for a minute or two while deciding if this site was of interest to you? Give Audio Generator a try and let me know about the success you notice very quickly.
Posted in Affiliates, Internet Marketing, Sell Your Ebook | No Comments »
Sunday, April 27th, 2008
Learning how to write an eBook that sells will make you incredible profits online. Many people jump in to eBook writing without doing any research or getting help from a mentor first. The result is usually that their eBook does not sell and they are disappointed that they have spent so much time creating a product that will not make them any money. Here are some tips on how to write an eBook that will bring you profits for years to come.
- Choose the topic for your eBook carefully. You want to write on a topic where there are many thousands of people searching for an answer to their problem. Spend time online to find out if there are other products or services that will help people solve this problem. Also, go over to the free keyword research tool at Wordtracker and see how many people are searching for the keywords associated with this niche topic.
- Start a blog right away. You will be able to write something every couple of days or so that gives people a tip or more information on your niche topic. Blogging regularly will (more…)
Posted in Article Writing and Marketing, Blogging, Keywords, List Building, Sell Your Ebook, ebook profits | No Comments »
Thursday, April 24th, 2008
There has never been a better time to write, market and sell your eBook. Becoming an author helps you to establish credibility and position yourself as an expert in your field. My eBook Writing Mastermind class starts again at the beginning of June. This will be a 4 week writing program to get your eBook written and ready to market online. Be sure to leave your first name and email address in the box on the right to receive more information about this intensive, personalized class. I will only be accepting 16 people into this class, along with my current mentees in good standing.
You can begin preparing for this eBook Writing Mastermind by researching your niche to decide on the market you will be targeting with the eBook you will write during the class. You can research your keywords with this free keyword selector tool. Once you know what your eBook will be about, start writing and submitting articles to the article directories to test out different titles and approaches to your topic. To download two free article writing templates to get started now, visit Jeff Herring’s site. I will give regular updates on this eBook Writing Mastermind during the coming weeks.
Posted in Ebook Writing, Position Yourself As An Expert, Sell Your Ebook | 1 Comment »
Sunday, April 20th, 2008
Everyone wants to write an eBook but few people want to learn how to write an eBook that sells. If you are going to undertake the process of writing an eBook, make sure you understand how to write one that will bring you profits for years to come.
You must first choose a niche that has thousands of people with a problem that you can solve. Start by thinking of a problem or situation you have experienced and how you were able to remedy it in a positive way. Some of the best eBooks come out of experiences you have had in your personal life. Some example of this are bed-wetting, fear of public speaking, arthritis, losing weight and keeping it off, and more. Spend some time thinking about what kept you awake at night and how you brought about change.
Then go over to Wordtracker’s free keyword search tool and enter some words and phrases that best describe the information someone might be searching for. You want to find keywords and keyword phrases that have at least 50 searches per day. Also take a look at the words and phrases below your main keywords. This is referred to as the long tail. These words will also be important in your research.
Start a blog right away on your niche topic. Typepad is the very easiest blogging platform to use. You can find help with this resource if you are blogging with Typepad. It is how I learned everything I know about blogging and getting my name known around the world. For just $97 you can get the 2008 version that teaches you everything you will need to know.
Begin submitting articles on your topic. Keep these articles to about 250-350 words. You can download two free article writing templates here to get you started right away. Article writing has helped me to build my list significantly during the past year.
Join me on my weekly teleseminars to learn more about writing an eBook that sells.
Posted in Keywords, Sell Your Ebook, ebook profits | No Comments »
